Recent book list – 1

Digital transformation is not about technology—it’s about change. And it is not a matter of if, but a question of when and how.

In this book, we introduce a simple but powerful digital business model framework and language to help executives think about their competitive environments in the digital era. The framework will enable leaders to understand where they are in their digital journey, where they have to go, and which best practices will get them there. We derived the framework and material for this book by studying top financial performers and drawing on five years of field-based research, executive education, meeting and workshop facilitation, and advising. Moreover, we have studied fifty compa- nies with in-person interviews and more than a thousand compa- nies through survey data collected over six surveys.