‘That’s pretty realistic’

‘China has formally revised its laws to allow couples to have up to three children, to boost the birth rate.’ (BBC News). With global warming worsening, people may be discouraged to have more children and this may reduce the number of consumers for luxury brands. Therefore it is in the brand’s best interest to be eco-friendly and encourage eco friendliness using their wide reach. This ensures the longevity of luxury brands. 

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